Liquid
Force Maven gets behind WKA
Title: Liquid Force Maven gets behind WKADate: October 2007
Liquid Force Kiteboarding and Liquid Force Maven, recognizing the needs of women and enthusiasm in women's kiteboarding, stepped up to support and promote the WKA and women in KITE.
What is Maven, you ask? Maven is Liquid Force's women-specific product line in KITE. Originating from Liquid Force's successful wakeboarding line for women, Maven expanded to kiteboarding, using the same successful formula to shape products that fit women-specific needs. The women of Liquid Force manage it, design it, test it, and ride it. Maven's mission is to give the momentum of women's kiteboarding a surge forward with killer products and a great vibe. Maven consists of professional athletes, ambassadors for the sport, creators of female-specific gear, and members of the global community who love to ride!
Liquid Force Maven is fully committed to the needs of women; this being proven most recently with the addition of women's kiteboarding advocate and rider, Tonia Farman, to their team. The addition of Tonia rounds out one of the largest (still relatively small in our sport!) and most diverse women's pro teams in kiteboarding with Julie Simsar, Bri Chmel, and Tonia Farman.
Liquid Force's Maven is behind all of our events with the new easy-to-ride-and-love Havoc kite, six new women's boards, and women's-fit binding and footstrap systems for 2008.
LF Maven's Julie Simsar takes an easy cruise through Hawaiian waters.
